For producers
Sell tickets families don't hate.
Ticketing, HD livestream, and event merch in one platform — built specifically for cheer and dance competitions. ShowClix and Eventbrite don't offer livestream or merch at checkout, so you'd still pay for separate tools. CheerTix is $1.50 + 2% per ticket + standard Stripe processing — cheaper than ShowClix and you drop the extra subscriptions. Same-day approval. Payouts in 2–3 days via Stripe.
Why CheerTix
Built for the mat, not the boardroom.
Livestream + merch + tickets — one platform
ShowClix and Eventbrite don't have built-in HD livestream or event merch at checkout. CheerTix does. One cart, one platform, no extra subscriptions.
$1.50 + 2% — cheaper than ShowClix
$1.50 + 2% per ticket + standard Stripe processing. Half the platform % of ShowClix or Eventbrite — and that's before you pay for their separate livestream and merch tools.
Built for the speed of comp day
Mobile checkout in seconds, sub-second QR scans, one-click refunds, and '3 routines out' SMS alerts. Built for cheer and dance, not retrofitted from a concert tool.
Parking passes at checkout
Sell prepaid parking with capacity limits and directions. Families skip the cash-only garage line — and you capture revenue that used to walk out the door.
Daily Stripe payouts
Cash in the bank in 2–3 days. PCI and dispute handling included.
Pocket command center
Run your entire event from your phone.
No laptop required. Build the schedule, watch sales tick up, blast schedule changes, and scan every ticket at the door — all from the device already in your hand.
New Event
Sunshine Showcase 2026
Divisions
Ticket Tiers
Tap a feature to see it in action.
Build events on the move
Set divisions, performance order, ticket tiers, and parking caps from your phone between practices. Publish in under 10 minutes.
Push alerts to every family
'Awards moved to 3:15.' One SMS blast, delivered in seconds. Know exactly who opened it and who didn't.
Real-time ticket counter
Watch tickets sell as they happen. See capacity fill up, revenue hit your account, and VIP pass redemptions — live.
Door scanning that works offline
Point any phone at a QR code. Validates in milliseconds, even when the gym Wi-Fi collapses under 3,000 people.
Schedule changes from the warmup mat
Running 20 minutes behind? Update the performance order and every attendee gets notified instantly. No megaphone required.
Comp-day dashboard in your pocket
Check-ins, no-shows, walk-up sales, and comp-list status — all one thumb-scroll away while you're running the floor.
Decide in 60 seconds
One platform. Every revenue stream priced upfront.
Tickets, comps, merch, parking, concessions, photo/video, donations, sponsorships, vendor applications — all priced from this single sheet. Buyers always pay face value.
Producer pricing — every revenue stream, one platform
Built around how cheer & dance events actually make money.
Buyers pay face value. Every fee below is producer-side and deducted from your payout.
| Revenue line | CheerTix fee | What it covers |
|---|---|---|
Paid tickets | $1.50 + 2% | Every paid admission. Beats ShowClix from ~$20 up. |
Comp credentials (Staff · Judge · VIP · Guest) | Free | Free credentialing for staff, judges, VIPs, and guests. No CheerTix fee, no processing. |
Workshops / Clinics | $1.50 + 2% | Same pricing as tickets — paid clinic/workshop registrations. |
Pre-order merch | 8% | Storefront pre-orders fulfilled at the event or shipped. |
Parking passes | 8% | Reserved or general parking sold with the ticket. |
Concessions | 8% | Cashless food, beverage, and snack orders. |
Photo & video sales | 8% | Action photos, team videos, downloadable galleries. |
Donations / Fundraising | 2% | Booster club, scholarship, or program fundraising. |
Sponsorships | 15% | Title, presenting, and tier sponsor invoices. |
Vendor application fees | 10% | Booth applications — fee on approval only. |
Ticket protection (planned)Planned | Coming soon | Opt-in refund protection at checkout. Coming soon — revenue share TBD. |
| Plus Stripe processing (2.9% + $0.30) on everything except comps — also absorbed by the producer, not by buyers. | ||
Season fee calculator
Compare what your families pay across platforms.
Ticketing
Season pass
Merch (pre-event)
Collected at ticket checkout, locked in before doors open.
Parking
Livestream
Season at a glance
CheerTix.com
$7,399
$1.50 + 2% per ticket + Stripe processing (2.9% + $0.30) + livestream.
ShowClix + 3rd-party tools
$7,838
$1.50 + 4% + 2.5% processing + separate livestream platform + separate merch store.
Eventbrite + 3rd-party tools
$8,594
$1.79 + 3.7% + 2.9% processing + separate livestream platform + separate merch store.
Your families keep
Based on publicly listed fees. Actual contract rates may vary.
What your families actually pay
Real receipts from the largest cheer-parent Facebook community show legacy platforms add ~25–43% in surprise fees at checkout. On CheerTix, producers absorb the fee — families pay face value.
Legacy platform
Parent pays
$32.50
CheerTix
Parent pays
$25.00
What your families keep
Per ticket
$7.50
Across 2,400 tickets
$18,000.00
Where these numbers come from
Jamz Pinnacle (2-day adult) — advertised $46.87 → checkout $66.87 (Ticketmaster via The Orleans)
Parent post, May 7 2025 — site advertised $46.87, Ticketmaster redirect charged ~$67.
Spirit Cheer Atlantic City (weekend) — advertised $65.00 → checkout $94.00 (Etix)
Parent post, Jan 2 2025 — '$94 including fees for a weekend ticket.' 244 likes, 231 comments.
JAMfest PCL Indy — advertised $68.00 → checkout $88.00 (Etix)
Parent post, Jan 2 2025 — '$88 ticket price for the PCL at Indy.'
Want this estimate emailed + a 15-min call?
No commitment — we'll just confirm the numbers for your season.
Plus Stripe processing (2.9% + $0.30) on every paid line — absorbed by the producer. Comp credentials (Staff · Judge · VIP · Guest) carry no CheerTix or processing fee.
How we compare
More features. Fewer tools to manage. Built for the sport.
ShowClix and Eventbrite don't have built-in livestream or merch — you'd still need separate platforms for both. On a $25 ticket, CheerTix (~$3.08) beats ShowClix (~$3.13) and Eventbrite (~$3.51). On a $40 ticket the gap widens to ~$0.27 vs ShowClix and ~$0.60 vs Eventbrite.
| Feature | CheerTix.com | ShowClix | Eventbrite | Etix | Varsity TV | FloCheer |
|---|---|---|---|---|---|---|
| Per-ticket service fee | $1.50 + 2% | $1.50 + 4% | $1.79 + 3.7% | $2.00 + 3% | Varsity-bundled | Subscription only |
| Payment processing surcharge | Stripe 2.9% + $0.30 | +2.5% | +2.9% | +2.9% | — | — |
| Total fee on a $25 ticket (fan pays) | ~$3.08 | ~$3.13 | ~$3.51 | ~$3.80 | Bundled w/ comp fee | $30/mo Pro |
| Setup fees / monthly minimums | $0 | Negotiated | $0 (paid tiers $$$) | Negotiated | Varsity sanction req. | Subscription req. |
| Producer keeps livestream revenue | ||||||
| Refund processing fee retained | N/A | N/A | ||||
| Built-in HD livestream + virtual tickets | Included* | Subscription model | Subscription model | |||
| Livestream hardware | BYO or buy/lease** | BYO 3rd party | BYO 3rd party | BYO 3rd party | Varsity crew | Flo crew |
| Producer keeps fan list & emails | ||||||
| Event T-shirt & merch add-ons at checkout | ||||||
| Pre-event merch pre-orders | ||||||
| Season pass / multi-event bundles | Limited | Limited | Limited | Pro sub | ||
| Live performance order in-app | ||||||
| Filter by team, gym, or division | Search only | Search only | ||||
| Push + SMS "3 routines out" alerts | ||||||
| Door scanning app (iOS + Android) | ||||||
| Payout speed | 2–3 days (Stripe) | 7–14 days post-event | 4–5 days post-event | 7–14 days post-event | Quarterly settlement | N/A — Flo retains rev |
| Built for cheer & dance producers | Sort of | |||||
| Independent of Varsity / Flo ecosystem | ||||||
| Same-day producer onboarding | Self-serve |
*Livestream: $199 flat per single-day event, $349 flat per multi-day (nationals / regionals). Unlimited virtual tickets, no rev share. **Hardware: bring your own internet + capture rig, buy our Pay & Play kit (~$1,499 one-time), or lease ($99/mo). Competitor fees from publicly listed pricing (Nov 2025); your actual rate may vary by contract.
What producers say
Built with the people who run the events.
“We've been begging for a ticketing app that knows the difference between a Senior 4 and a Youth 1. CheerTix gets it.”
“Door scans take 2 seconds, refunds take 1 click, and Grandma in Tulsa watched the routine live. Everything we wanted.”
“Switching from Eventbrite paid for itself the first weekend. Our families stopped complaining about fees.”